How to Cancel Hallmark Movies Now Subscription

HMNow is best known for its Christmas content, but the holiday season has passed; it's time to cancel this steaming subscription.

With the holiday over, you might not want to continue your HMNow subscription. is popular for Christmas and romantic comedies. To be honest, the originals on HMNow are average at best. Still, the service is a good choice for streaming family movies during the Christmas holidays. However, you may be done streaming and would like to know how to cancel the Hallmark Movies Now streaming service. We are here to make Hallmark’s cancellation process simple and easy for you. In this guide, you will find every solution whether you signed up directly or bundled with your TV provider. We also cover 3rd-party services like Roku, Apple, Amazon, and Android to remove HMNow as a channel or subscription.

If you are interested, we also have published a cancelation guide for Discovery Plus. Now, before you begin any further, we suggest you read the subscription terms and policy here:

How to cancel Hallmark Movies Now at

Hallmark Movies Now has its shortcomings, but it’s pretty reasonable, costing $5.99/month. I guess it’s cheap, mainly because of the average plot and the same old boring storylines. Who knows, but this is not the service for me and probably not for you either. If you have registered through directly and decided to cancel the streaming service, follow the step-by-step guide below:

Step 1: Visit

On the website’s homepage, locate and click on the Sign In button or link from the top-right corner.

Step 2: Go to Account Settings

From the upper right corner of the screen, click on the profile name and select My Account from the menu.

Step 3: Edit Plan

Under the My Account page, click the pencil icon on the Plan tab. This will pop up a window to update your subscription.

Step 4: Cancel Subscription

Terminate your streaming service by clicking the “Cancel Subscription” link at the bottom.

Step 5: Confirm Cancellation

After making your selection, a new pop-up will appear for confirmation. Select “Continue to Cancel” to proceed.

Step 6: Give a reason or skip

On the next screen, Hallmark will ask you to take a survey explaining why you left their services. This will help them improve, which they don’t even read or take suggestions into account. Select the Skip link to save time, and click the Cancel My Account button.

That’s about it; you have successfully canceled the Hallmark Movies Now plan. Within the next few minutes, you will receive a confirmation email about the cancellation and the exact day your subscription is set to expire.

How to cancel Hallmark Movies Now on Samsung TV

I have never downloaded the HMNow app on my TV or subscribed to any service with Samsung, so this is also new to me. Like Roku and Amazon, this brand also allows you to install and subscribe to apps with a Samsung account. Cancelling Hallmark or any other subscription on Samsung TV is pretty simple.

Step 1: Open Settings

Using the TV remote, open Settings, then browse through General > System Manager > Samsung Account.

Step 2: Go to My Account & Payment Info

Next, select My Account from the menu and then Payment Info.

Step 3: Locate Subscription

On the payment info screen, move or scroll to the Hallmark Movies Now subscription and cancel it.

There is also an alternate approach if this is too much for you. Using your laptop or iPad, visit and log in with your Samsung account. Then click on Purchase History from the menu, find the subscription, and select Unsubscribe.

How to cancel Hallmark Movies Now on Roku

Managing channel subscriptions on Roku is super simple and straightforward. While you can use the official website to manage your account, using a Roku device or TV is a much easier way to go.

Step 1: Launch Hallmark Movies Now Roku Channel

Press the Home button on the remote to locate and launch the channel.

Step 2: Channel Settings

To access the settings menu on Roku, press the star (*) button on your remote.

Step 3: Manage Subscription

Select the Manage Subscription option from the menu.

Step 4: Cancel it

Now select Cancel subscription and then Yes to proceed with service cancellation.

Alternatively, you can visit and log in to your account. Then, click the Manage Your Subscription link from the dashboard, select the HMNow channel, and click the Manage Subscription button. On the next screen, simply turn off auto-renew and press the Confirm Changes button.

How to cancel Hallmark on iPhone and iPad

iPhone or iPad, canceling Hallmark Movies Now is fundamentally the same. However, for the sake of demonstration, we are using an iPhone.

Step 1: Launch Settings

Go to the Settings app on your iPad or iPhone.

Step 2: Go to Subscription

Tap on your name or profile, and then select subscriptions.

Step 3: Select Hallmark

Under Active, tap the service name and then the Cancel Subscription button.

Step 4: Confirm

Next, you will see a Confirm Cancellation pop-up with details on how long you can access the service.

How to cancel Hallmark on Android and Google TV

Android phones and Google TV use the Play Store to manage in-app purchases. Both of these platforms follow the same procedure to manage subscriptions.

Step 1: Launch Play Store

Go to the Play Store app on your Google TV or Android phone.

Step 2: Go to the Profile and Payment option

Tap your profile icon, then select Payments and Subscription from the menu.

Step 3: Select Subscription

From the menu, go to Subscriptions and tap on Hallmark Movies Now.

Step 4: Unsubscribe

Now select Cancel Subscription.

Frequently Asked Questions

Why can’t I cancel my Hallmark Movies Now account?

The cancellation can only be done at the service provider level. You may have bought the service as an add-on from Frontier, Comcast Xfinity, or Cox. If so, you must contact your ISP and request to remove the Hallmark channel from the add-on.

Can I still stream after canceling Hallmark?

You can only continue watching Hallmark Movies until the current billing cycle ends.

How do I contact Hallmark Movies Now Customer Service?

If you still have issues with Hallmark account cancellation, you can contact customer service support via email or phone. Write a draft explaining the problem and send it to If you prefer to talk to customer representative dail (888) 390-7474. The representatives are only available from 10 AM to 10 PM (ET) Monday to Friday.

The Best Alternative to Hallmark Movies Now

Personally, I prefer Netflix, Max, Apple TV+ and Amazon Prime. These OTTs often update their content library every month and offer a vast choice of popular TV shows and Movies. However, these are pricey compared to If you want something more affordable, we recommend Hulu and Peacock. Alternatively, Amazon Freevee is a free video-on-demand streaming service with some of the best entertainment content.

Share it on Social Media:
Naveed Alam Khan Founder of How-to How
Naveed Alam Khan

Naveed is passionate about Technology and has been working with computers for the last 18 years. His primary area of interest is Internet and PCs.

As a participant in the Amazon Associates Program and other affiliate partnerships, we are provided with affiliate marketing opportunities to help support our content creation efforts, read our Disclosure statement.

Leave a Reply

Your email address will not be published. Required fields are marked *